There’s a very conclusive report over at TypePad about the benefits of adding Facebook’s ‘Like’ button to your web site. In short, it boosts traffic from Facebook by around 50%, which is not at all bad considering how easy it is to integrate into your design (check this instruction video at Social Networking Weblog to learn how). The results are …
Never before has it been so easy to locate, share and discuss our favourite moments from an event such as the recently finished 2010 World Cup in South Africa. The reason for this, of course, is the amazing power of current social media as a tool for doing this – most notably in the form of viral videos, Youtube, Digg …
Following on from our recent focus on Google’s position in the smartphone market, specifically relating to the fact that Android currently boasts a far higher proportion of free apps than any of its rivals (Apple still has easily the most overall apps though), it is interesting to see that the company has launched its own DIY code-free App Inventor tool. …
The French web and tech consulting firm, faberNovel, has uploaded a nice Slideshare presentation this week, analysing the core dynamics at work in Apple’s market success over the past decade or so. It’s called 8 Easy Steps to beat Microsoft (and Google) and covers such points as consumer lock-in, the arrogance of design simplicity, vertical integration of products and more. …
Distimo, a European mobile app market analyst, has produced some excellent research this week, showing the state of play regarding app market dynamics right up to June 2010. What’s most interesting about the results is that, while we tend to hear a lot about Apple’s success in delivering apps to iPhone and iPad users, it’s actually Google’s Android that arguably …
Guardian tech has published a story this week about the cost of the BBC website for users and license payers, leading to some very interesting discussions about paywalls. There is some confusion over the exact cost of the site depending on how you calculate things (not all license fee payers use it – while not all users are license fee …
Techcrunch has a nice comparison today between the new Kindle DX from Amazon and Apple’s iPad, nicely indicating what most will have already noticed: that the two look rather alike (similar colour options, same screen size etc). The TC post concludes that Amazon are clearly not afraid to mix it up and re-vamp their products to try something new when things …