Archive for the ‘SEO’ Category

There’s been a few interesting developments and further discussions on some of the topics we’ve been covering recently, as well as the odd bizarre web-related story in the past few days, all of which I’ve decided to compile into this bumper miscellaneous post. It might be somewhat of a scrambled mish-mash of incongruent pieces – or a perfectly digestible round-up of key opinion and news from the past few days: I’ll let you be the judge…

First up, it’s worth mentioning that the massive gaming expo that is/was Gamescom 2010 went off this weekend with excellent attendance figures, leaving the blogosphere buzzing with anticipation about some of this autumn’s forthcoming titles. By the looks of it, the last quarter of the…

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EtonDIGITAL is enjoying yet another busy month this November, with five new projects going live in recent days. Allow us a minute to introduce some of these latest creations and our clients, who have made it all possible…

First up is The Car Hub, a one-stop shop for all your motoring information needs, with featured news stories from motoring and motorsport, twitter updates, photo galleries, petrol price info, events, car rental and insurance deals and so much more. Visit thecarhub.net to explore this ambitious Drupal design for yourself.

Next up is Edengene, a leading business strategy and consultation agency which works to facilitate and manage sustainable corporate growth. With clients including Coca Cola, Boots, O2 and npower, you know you’re in safe hands…

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Google rankings are a big money game (not least for Google), and for many businesses the line between success and catastrophic failure can often be fundamentally tied to this principle. So what are we to make of Google’s recent announcement that it is to allow a new option to users whereby, after logging in, they can now control (to some extent) the rankings of their results?

The idea is that, just like Wikia search, Mahalo.com, Digg and many others, Google too will offer users the chance to modify their results according to personal preferences. In addition users will be able to provide feedback on certain sites and links, feeding into a ‘community’ aspect which it is hoped will help to further improve the…

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Wired has this week published an excellent essay about the changes we have seen in the blogosphere in recent years, with the central premise being that the blog is now ‘dead’. That is to say that the time of true blogging, in the sense of a DIY non-commercial method of mass communication that offered the levelest playing field for all voices alike, has well and truly passed.

The Times online responded with the more moderate view that blogging has merely changed, though this view seems a little superficial when one considers the degree of fundamental difference between modern web 2.0 blogging – and the ‘old school’ approach of four or five years ago.

The Wired article is pretty straightforward in its assessment of…

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Website flipping is a pretty simple concept: a ‘flipper’ buys a site at auction, works on it to improve traffic and boost search engine rankings, thereby raising the profile and value of the site which can then be sold on for a profit or retained as part of a portfolio.

With start-up costs minimal (internet connection and as little as £20 to buy a first site) and potential earnings often as high as six figures for a year’s worth of work, flipping is quickly becoming the obvious choice for SEO experts wanting to work independently and flexibly from anywhere in the world.

The recent successes of Youtube and Myspace have done much to raise the potential rewards for such work (they sold…

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