Posts Tagged ‘Google’

Cloud computing is definitely here to stay. As web accesibility improves on a nearly daily basis so too does the potential for cloud computing concepts to be applied to more areas of corporate IT and provide new business solutions. As companies rush to capitalise on the new options available to them, the question is; what can cloud computing do for small business? And what does the longer term picture look like?

(Broadly speaking, the term refers to the transfer of application running and data storage processes away from individually owned client computers to centrally run and maintained systems, which are then accessed by users/clients/businesses on a pay-per-use basis via the web. For a more detailed description see the Wikipedia link at the start of this article).

I have just read a very interesting post on the Google vs Viacom lawsuit on Mashable.com (a leading social networking blog).

(N.B. If you are new to the topic check the previous post on this blog for background info).

The Mashable article is very condemning of Viacom in making their requests for logging history, and also critical of the US judge who ruled in their favour on the action, mainly out of anger that Youtube users might now be at risk from facing potential (and probably successful) copyright violation lawsuits from Viacom.

So Viacom’s lengthy court case with Google over Youtube copyright infringement is finally coming to a head. A US court has ruled that Google will have to hand over the entire Youtube logging database, approximately 12 terabytes of files, after Viacom complained about roughly 160,000 Youtube clips of their shows (total views; over 1.5bn), posted in violation of copyright laws.

The log files contain details of all userIDs and IP addresses for every single video view on record to date, which understandably Google is not keen to share with Viacom…

The folks at Facebook have had a busy week. They began with announcing a forthcoming data portability product called Facebook Connect, (which marks the abandonment of their fundamental ‘walled garden’ approach to user data management) and then went on to ban Google’s own data portability service (Friend Connect) from their Facebook API, stating a violation of terms of use as the reason.

Some bloggers and commentators have been contemplating if this might mark a new phase in the development of social networking, with the earlier co-existence of the main players now giving way to a more open tug-of-war for market share. After all, new user uptake is slowing down, and one way for social networking sites to continue to grow will be to compete for the existing users of competitors…

So, almost exactly one month after Google launched their App Engine, Amazon Web Services (AWS) have announced a considerable bandwidth price reduction. Google’s rival to AWS is still only in a closed beta release stage, but it has nonetheless already impacted positively on the breadth of options available to programmers - and now also contributed to reducing costs.

Amazon are unlikely to openly concede that their price cut is a response to the launch of Google’s free rival, but there can be no doubt that the reduction will make AWS more competitive against the GAE (N.B. the AWS price cuts are significant; heavier users could save somewhere in the region of 25%).